Innovation and speed are the new must-haves in business development. What we need is a shift in emphasis from operational competitiveness toward creative competitiveness —the capacity of organizations to create, embrace, and successfully execute new ideas.
In this very different environment, business leaders know that they need to adapt. But questions remain about how they can develop these attributes fast.
Business capabilities that produced competitive advantage just a few years ago no longer do so.
Many companies invest in innovation, but with poor results. The reason might be one of these obstacles.
a) Cultural issues
The culture at large companies is typically built on a foundation of operational excellence and predictable growth. Change-makers trying to conduct experiments are rarely greeted with open arms — especially when they’re working on an idea that may cannibalize stable businesses or upend today’s distribution model
b) Inability to act on signals crucial to the future of the business
How well does your company “pick up” on signals of change, and how well does it act on them? There’s awareness of disruptive startups entering their sector, or changing customer purchase behaviors. The problem is acting on those signals. When your “forward scouts” see something important, what mechanisms exist to set up collaborations with outside vendors or startups, or run a quick pilot test with a function or business unit?
c) The lack of understanding how to use various innovation tools
To really succeed you need an arsenal of tools in your innovation toolbox and the know how to use them.
We help our clients to evaluate and test innovation techniques and methods in practise and to choose the right one for them to innovate new business ideas.
-Current state evaluation, needs and requirements
-Lessons on selected innovation methods
-Choosing a method / tool for piloting
3.Learning by doing – start the first pilot
-Engage all stageholders
-Framing the challenge – finding the right problem to solve
-Understanding what success looks like